Cold, Hard Facts about Food Waste

Friday, April 26, 2019
About 52 million tons of food produced in North America is sent to landfill annually, and so never eaten. 1  It’s an astonishing amount of waste that equates to more than $160 billion US2. For the average North American family, that represents about 25% of the food they purchase in one year or more than $2,000.

The American Frozen Food Institute has found that 89%3 of North Americans say they are concerned about food waste. A key solution is found in frozen food, which can cut back significantly on waste.

Buying frozen food helps put an end to tossing fruits and vegetables because they are frozen within 24 to 48 hours of being picked and kept frozen all the way from farm to the table…

A study from the University of California-Davis found that frozen fruits and vegetables are just as healthy as their fresh-stored counterparts because they are picked and frozen at their peak ripeness4.

Freezing can be the ideal solution for short-shelf-life foods like avocados. It provides shoppers with the desired product always in its perfectly ripe condition while offering retailers the opportunity to eliminate waste, save money and drive year-round sales. A delicious win-win for everyone.

  1. ReFed, “27 solutions to food waste”, 2019
  2. USDA, “Food waste: consumer response to information, technology and risk”, 2016
  3. Huffington Post, “Frozen: A food waste solution”, July 2016
  4. Frozen food foundation, “UC Davis Study Reinforces the Nutritional Benefits of Frozen Fruits and Vegetables”.

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